BK Spreads the Word to End the Word

BK raises awareness to “Spread the Word to End the Word”

The 6th annual Spread the Word to End the Word day will be held Wednesday, March 2 at sites across the Rochester region.

BK students produced a PSA in our student run TV studio to promote the “Spread the Word to End the Word” campaign taking place at BK, throughout Rochester, and across the nation! Click the link below to see the PSA:


Courtney Dolan, the Public Education Coordinator at Starbridge, and Steve Salluzzo, the President at Bishop Kearney High School, discussed the initiative Wednesday on News 8 at Sunrise (Click the link below).


Dolan said the campaign, spearheaded by the Golisano Foundation, is about partnering with people with disabilities, their families, and the community as a whole to be mindful of the language we use.  Starbridge stands with the Golisano Foundation, Special Olympics and numerous schools and organizations to end the R-Word, and the R-Word is “Retarded.”  Dolan said people use the word sometimes without understanding the hurtfulness of it, and how it is degrading.

Salluzzo said Bishop Kearney is one of many area schools participating in the campaign to end the R-Word.  On Wednesday, schools, colleges and organizations will hold events to sign the pledge to end the R-Word.  You can find information about those events, and take the pledge as well by visiting the Golisano Foundation website, click here

Bishop Kearney students attended an assembly in the school auditorium and pro lacrosse player Joe Walters (Rochester Knighthaswks) had a banner signing during the middle school and high school lunch periods as students pledged to “End the Word”.